Artists and Labels
Goombah offers a new, reliable and fun way for users to discover music they are sure to like because we know what they already like playing. Using our patented technology, and Target Audience Positioning (TAP) sm, artists' music gets directly promoted to their audience in an efficient and highly personalized way.
Goombah is free, easy-to-download software that works with a user's iTunes library and recommends new music in tune with their personal taste.
Drawing from more than 5 million tracks in our users' collections, Goombah first analyzes a user's iTunes library and listening habits, and then connects them with others of similar taste. It then displays a list of new tracks suited to an individual's taste that they can sample, save in a wish list, send to a friend, or buy online. It's catching on because Goombah's revolutionary recommendation technology does all the work and users don't have to rate music or explain their taste, and because the recommendations are right on target.
TAP for Artists and Labels
Target Audience Positioning (TAP)sm, from Emergent Music LLC, is a break-though, efficient way for artists and labels to reach individuals who already like their style of music. Using our patent-pending recommendation engine, Goombah displays new tracks for each individual user building on their current online music collection and listening habits, giving you pinpoint targeting and immediate access. We believe that every artist has an audience and, now with Goombah, there is an efficient way to connect an artist to his/her individual fans.
By signing up with Emergent Music for the Goombah TAP program, artists' tracks are positioned directly and selectively to users based on their personal music tastes. As Goombah users put new tracks into their online collections, they are further "discovered" by other Goombah users, and the velocity of the positioning increases.
TAP FAQs
How does TAP work?
Emergent Music is accepting tracks from artists and labels by invitation for the launch period that will be offered at no cost to our user base. These tracks offer precise positioning for your music, and will be recommended directly and prominently to individual users who have musical tastes similar to your artist. Also, tracks will be listed by genre in our free music bin for all users can browse.
What's in it for the artist and label?
TAP allows you to reach individuals directly and efficiently who like similar music. Users can play the track, add it to their collection, and email a friend. When users want to find out more about a track's origin, Goombah will direct them to the Internet reseller of your choice, provided that we have an affiliate sales agreement with them. But the main point is - the more a Goombah user plays the track you have provided, the more that track will begin showing up in other users' libraries and recommendation lists throughout the Goombah network. So, what's in it for you is nothing less than new fans and increased sales for emerging artists, established artists, and even back catalog.
How do I know how TAP is working?
Emergent Music will provide you with a weekly log of activity around your free track. You can ask us to pull your free track from the free music bin any time after 60 days.
What's in it for Emergent Music?
Our pledge is to provide the best music recommendations to our users and to provide a venue for artists to reach their audiences. Your free TAP tracks will help create a quality Goombah brand and loyal following. More satisfied Goombah users means more affiliate sales of music, which is a way that we generate revenue.
Will This Require Much Manpower?
No. All you have to do is return a signed Goombah TAP Agreement covering a track or group of tracks, and provide us with the answers to a few simple questions when you submit the track. Once these steps have been completed, your track enters the Goombah TAP program and is presented to our members.
Should I expect a surge in sales shortly after submitting a track?
No, not yet anyway. Goombah is based on brand new technology and is just launching. It will take awhile for us to get to critical mass; however, we already have thousands of users and are planning aggressive marketing campaigns. We'll keep you updated on a regular basis about our audience growth and profile, the progress of your track(s), and new programs for artists and labels.